High Fashion International Group

Advanced Customization Brand
Advanced Customization Brand

Ai Si is a high-end customization brand of High Fashion Group, boasting high-quality products as the basis, 3D cut-to-fit tailoring as the technology, and the integration of current trends and design concepts as the style to provide one-to-one service, a Trinity to satisfy the customer’s experience.


What Ai Si stands for is a unique thinking of persistent pursuit of love and hope, not blindly but innovatively, to enjoy the feeling of pursuing process for beauty. Most of the fabrics utilize the most exquisite and delicate silk produced in the eight month of the year. With the unique silk reeling process, the eight characteristics of "fineness, roundness, evenness, firmness, whiteness, cleanness, softness and toughness" are abided by to adopt multiple innovative methods to make silk fabrics, putting the use of natural gracefulness and elegant luxury to the utmost for comfort, splendor, elegance and exquisiteness.

Advanced Customization Brand
Advanced Customization Brand
Advanced Customization Brand
Advanced Customization Brand
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Advanced Customization Brand

 

 

Brand Positioning

Ai Si is positioned at an urban elite sense of “Ai Si thoughts” in pursuit of quality of life and emphasized life tastes. Supported by all-round intelligent technology, Ai Si is a high-end customization brand committed to customized quality excellence and craftsman exquisiteness for the urban elite, with well-interpreted beauty of silk culture.

Brand Style

While elegant people have their own style, Ai Si hopes to utilize clothing to express personal uniqueness in natural charm, style and taste. It can be handsome and tempting dress pans, a fluffy handmade lace dress, an exquisitely new cheongsam, or a sophisticated and high-end workplace suit. No matter whether it is ready-to-wear clothes or a full dress, Ai Si hopes that it can illuminate your purity from inside outside to discover your self-confidence, wisdom, romantics and independence, so different from others.

Advanced Customization Brand
Product Series
Cheongsam

These are high-profile cheongsams of couture styles, reinforced by heavy-weight real silk with high-end customized purely hand-sawed lace, serving as your noble full dress to attend banquets, weddings, ceremony hosting, etiquette, catwalks, red carpet parties and other occasions.
Product Series
Men's and Women's New Traditional Chinese Clothing

In addition to traditional lapels, collars, and plackets, this new silk collection of NTC clothing incorporates such innovative elements as purely hand-sewed embroidery, gentleman buckles and others, beautifully crafted to reflect the beauty of the grand atmosphere, suitable for all occasions.
Product Series
Ladies' Zen Clothing

Real silk NTC retro style Zen clothing are suitable for different occasions such as Guqin performance, tea ceremony, and daily wear.
Product Series
Women's Fashion Workplace Suits

Real silk workplace suit in little Chanel style, Hong Kong style or any combination styles for senior white-collar workers to meet the different workplace conditions of.
Product Series
Men's Suits

Dress suits or causal suits, customized for different occasions can be worn on formal occasions, semi-formal occasions and informal occasions.
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